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Everyone Makes Mistakes. Unless You’re A Journalist.
You’ve been living under a rock if you haven’t heard about Kathie Lee’s recent interview gone awry with Martin Short on The Today Show. As a graduate of the Walter Cronkite School of Journalism and...
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Learning How to Sell Yourself!
Here at Trevelino/Keller we host bi-annual Interview Camp’s where we invite job-seeking professionals into our office for 45 minute one-on-one sessions where they may ask questions, review resumes,...
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Pinterest & PR
While many people including myself use Pinterest as a means of escaping our own lives for a few minutes, or hours, to post outfits we would never wear, foods we don’t have the time to cook and houses...
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National Coffee Day is PR Done Right
In the land of public relations, we are always looking for fun a creative ways to spread the word about our clients. A press release about a recent business deal isn’t the only way to get national and...
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Infographics are not a social media strategy + more social insights
T/K Social Media Report SOCIAL MEDIA REPORT: September 28, 2012 Social Media Topics This Week: In this week’s report, Brian Solis covered a widely shared piece on why infographics are not a social...
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Can Pinterest Impact my Biz?
Guess what? The answer is ‘yes’. As you may know, Pinterest is a social media site that lets users organize and share things that they find of interest on the web. According to a recent article from...
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Oreo’s Daily Twist Success
This week, Oreo capped off its Daily Twist campaign, consisting of 100 days of advertising posted daily to the brand’s Facebook page. Each day focused on either an important day in history or a current...
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A Resolution for 2013
There are plenty of reasons to make resolutions, and just as many reasons to break them. In general, I hate resolutions because they never work. They’re made in haste, at a time when we’re already...
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The Underdog of the Social World
In today’s digital world, social media plays a vital role in how we communicate, shop for new products and services and keep ourselves entertained. As PR professionals, social media has also shifted...
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Never Stop Learning
It’s almost scary to think how many years now separate me from my undergraduate education at Emory University. Let’s just say I could potentially be a parent to some of the undergraduates currently...
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